Social Media Marketing
Community Management
A comment answered within an hour is a sales opportunity. Left for a day, it is a missed one. The work is mostly speed and tone.
- Engagement
- Monthly retainer by coverage hours.
- Outcomes tracked
- Response timeConversations convertedSentiment trend
Included
What this covers.
Delivered by the same team that builds your site and systems, so the work is not handed between agencies.
- Response playbook and tone guide
- Daily comment and DM handling
- Escalation path for complaints
- Frequently asked questions library
- Moderation and spam control
- Weekly summary of recurring questions
In detail
Who it suits, and how it works.
Best fit
Accounts generating daily comments and DMs where slow replies are costing enquiries.
Speed is the service
A reply within the hour converts; a reply tomorrow does not. We work from an approved playbook covering pricing questions, complaints and availability, escalating anything outside it.
Mining the inbox
Recurring questions become content topics, FAQ entries and product feedback. Community management is also the cheapest source of customer research you have.
Questions
Before you commit.
- Will you answer as the brand?
- Yes, working from an approved playbook. Anything sensitive is escalated rather than improvised.
- Is this covered on weekends?
- Weekend coverage is included on the higher tier; otherwise responses resume on the next working day.
More within Social Media Marketing
View Social Media MarketingNext step
Tell us what you are trying to fix.
A short conversation is usually enough to know whether we are the right fit. If we are not, we will say so.